The Uncanny Counter (2020)

A Korean superhero drama where demon hunters called "Counters" disguise themselves as noodle shop employees to take down evil spirits on Earth. Based on the popular webtoon, this series became OCN's highest-rated drama of all time.

OCN is a South Korean premium drama channel that not only specializes in films but also actively produces high-quality original series, primarily in the crime and thriller genres. This unique position, marked by high production quality and a genre-bending narrative style, is comparable to North American networks like FX or AMC.

My Role - Brand Designer

As part of the creative team, I collaborated on campaign strategy and creative development, working from series footage to craft compelling promotional materials.

Teaser & Trailer Developed concept, edited footage, created motion graphics, and designed sound for the teaser and trailer, building anticipation for the series premiere.

Character ID Produced individual character introduction videos, establishing each Counter's unique personality and abilities through dynamic editing and motion design.

OOH (Outdoor Advertising) Directed key art photo shoots for outdoor advertising and provided creative direction throughout poster development, ensuring visual consistency across all placements.

Post-Production Led end-to-end post-production for assigned videos, including editing, motion graphics, sound design, and final delivery.

Key Deliverables

• Logo Design Direction

• Teaser & Promo Videos (Concept to Final Edit)

• Key Art & Posters (Creative Direction & Quality Control)

• Full Post-Production (Edit, Sound, CG, Color)